Digital Media Expert

Park Record   Park City, UT   Full-time     Publishing/Media
Posted on March 17, 2023

Generate new business by being our digital expert. *Work in conjunction with the Advertising Director to shape digital strategy at a property level. Also develop audience targeting throughout our Swift network and beyond to identify revenue opportunities. *Sell and speak to omni channel marketing and able to cross sell into multi-platforms to reach user in each stage of the purchasing funnel. *Develop fluency and leadership in our digital space *Educate our internal sellers and clients on the power of our digital footprint. *Creatively work to bring awareness of online opportunities  *Utilize our digital assets to develop creative and compelling solutions for our clients. *Full understanding of metric reporting

You will be working with existing and new advertisers. Our optimization team will help to provide the best digital solutions to our advertisers and able to outline their marketing campaign and the benefits of each platform through the purchasing funnel for that business vertical. You will be responsible for digital metric reporting and marketing strategies to enhance and benefit campaigns.